12 years ago Eddie Zaratsian's father opened a watch repair shop in Hollywood (hence the name Tic-Tock). When the clock business lagged, son Eddie stepped in to make the business bloom by adding his expert touch with all things floral. Now the storefront is overrun with tantalizing fresh peony tulips and perky arrangements waiting for their close ups on film and television sets all over town. One look at the bountiful selection will give you a clear indication of why Tic-Tock was chosen "Best Florist in Los Angeles" by Los Angeles Magazine." Have Eddie and his floral wizardry team accentuate your next gala with party-favor centerpieces in everything from mini antique replicas of baby carriages to lined leopard-print handbags-turned vases. However, any day can be made a special occasion by opting for one of Tic-Tock≠s cylinders filled with beach glass, fabric, ornate pebbles, limes, or bright orange kumquats. Just call Eddie with taste preferences and he will deliver (promptly) a fresh and meticulous arrangement that will provide a full understanding as to why Tom Cruise, Christina Aguilera, Halle Berry, Jennifer Lopez, John Travolta, and Sting are all repeat clients. Excellent for corporate events too, Tic-Tock arrangements have been featured on 'Good Day LA'; 'The Donny and Marie Show'; Adam Sandler's 'Little Nicky' and served as a backdrop for the Hollywood Stock Exchange Academy Awards Party.